Bear faced lies can be defined clearly but fall into many different categories. They can still play out differently, too. Think about a husband who tastes his wife’s cooking, and let’s say whatever it was that was fixed wasn’t any good and obviously so. He could tell a bold faced lie to make her feel good, which most everyone would argue would be appropriate. And, she would know that he is speaking out of love and not necessarily thinking her cooking was the best. After all, she would be tasting it herself. Thats a unique bear faced lie example.